Trọn bộ ebooks về marketing

  • 18 ebooks
  • Định dạng: pdf
  • Ngôn ngữ: Tiếng Anh
  • Giảm giá 50%
  • Advertising and Promotion, An Integrated Marketing Communications Perspective, 11th edition, George E. Belch & Michael A. Belch
  • Digital Marketing Management, A Handbook for the Current (or Future) CEO, Debra Zahay
  • E-Business and E-Commerce Management, Strategy, Implementation and Practice, 4th edition, Dave Chaffey
  • E-commerce 2020-2021, Business Technology Society, 16th edition, Kenneth C. Laudon & Carol Guercio Traver
  • Electronic Commerce 9th edition, Gary P. Schneider
  • eMarketing, The Essential Guide to Marketing in a Digital World, 5th edition
  • Essentials of Marketing Research, 3rd edition, Joseph F. Hair, Mary Wolfinbarger
  • Essentials of Marketing Research, A Hands-On Orientation, Naresh K. Malhotra
  • International Marketing, 15th edition, Philip R. Cateora, Mary C. Gilly, John L. Graham
  • Internet Marketing, Strategy, Implementation and Practice, 3rd edition, Dave Chaffey & Fiona Ellis Chadwick
  • Introducing Marketing, John Burnett
  • Management Information Systems, 14th edition, Kenneth C. Laudon & Jane P. Laudon
  • Marketing 3.0 – From Products to Customers to the Human Spirit, Philip Kotler
  • Marketing 4.0 – Moving from Traditional to Digital, Philip Kotler
  • Principles of Marketing, 15th edition, Philip Kotler & Gary Armstrong
  • Statistics and Machine Learning in Python, Release 2018, Edouard Duchesnay & Tommy Lofstedt
  • Strategic Brand Management, Building, Measuring and Managing Brand Equity, Global 4th edition, Kevin Lane Keller
  • The Media Handbook, A Complete Guide to Advertising Media Selection, Planning, Research and Buying, 2nd edition

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